| Contenu |
Introduction : capitalism, consumption, commerce, and music -- Music and advertising in early radio -- The classes and the masses in the 1920s and 1930s -- The Great Depression and the rise of the radio jingle -- Music, mood, and television : the use of emotion in advertising music in the 1950s and 1960s -- The standardization of jingle production in the 1950s -- The discovery of youth in the 1960s -- Consumption, corporatization, and youth in the 1980s -- Conquering (the) culture : the changing shape of the cultural industries in the 1990s and after -- New capitalism, creativity, and the New petite bourgeoisie. |